Monopoly Classic
Hasbro Gaming's crown jewel, Monopoly, has the impressive distinction of being the most popular board game in the world. But, almost more impressive is the fact that 1 in 3 games of this venerable classic end in a fight. Some might look at this insight as a negative, but took it as license to show what really happens during a Monopoly game night. The reception of the spot and ultimately the insight led Hasbro to shift their strategy to embrace cheating, and creating a game specifically for it called… Monopoly Cheaters.
